Design for the end-user, not the stakeholder.

Who doesn't have Netflix? There are 139.26 million Netflix accounts worldwide according to their Q4 newsletter. I can't fathom the hours of endless scrolling leading to sleep these accounts have accumulated. The value of this streaming model can't be denied. I have it...

Who would win in a fight? Batman or some really powerful meta-being? It’s a question that has plagued mankind since an old Bruce Wayne plugged himself into the Gotham power grid and punched Superman a whole bunch in The Dark Knight Returns. Bruce came out the other...

I have always avoided using Helvetica due to its ubiquitous nature. It's literally everywhere. That's all thanks to its clean design and ability to work pretty much anywhere. From Verizon, to Jeep, to New York subway signage, Helvetica is a known quantity. I normally...

WWE ratings are bad. They have resorted to cutting back on Youtube content to drive fans to watch the shows live. In the age of streaming and digital content, it is counterproductive to lean so heavily into delivering your programming on cable tv. Currently, you can...

For the uninitiated, Bray Wyatt is am amazing creative talent in the WWE. He returned on WWE RAW this past Monday after a lengthy hiatus (he became a daddy!). Bray's return is enough to draw some groans from fans. Not because they don't like Bray. Quite the opposite,...

Countless (unless there is a sneaker census I know nothing about) men and women, young and old, would consider themselves a "Sneakerhead." Also known as a person fully engrossed in sneaker culture. I knew a man who walked with old Metro Cards in his shows to keep the...