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Design for the end-user, not the stakeholder.

Remember who the product is for, and make the best UX decisions for them.

Are graphic design degrees worth it?

Are graphic design degrees worth it?

Let's answer the question, "are graphic design degrees worth it?" I graduated way back in 2004 (I think) with a BA in Graphic Design. Long before that, I operated as a creative services agent. I worked design jobs with public relations firms and design agencies before...

Hue_Mun, A Brand Of Adequate Excellence

Hue_Mun, A Brand Of Adequate Excellence

Say hi to Hue_Mun! Some of my weirdest ideas come from conversations with other strange people. One such person is Sasha Khan, co-founder of Jetsyt. We concocted a beauty brand for pretty people who could care less during one of our excellent, random conversations....

A guide to hiring the right designer for your project

A guide to hiring the right designer for your project

Finding a creative partner Finding a designer is easy. Super easy in fact. Countless creative institutions (such as my alma-mater School of Visual Arts) are in the business of sculpting a writhing, roiling heap of creative thinkers and designers. If you have a project...

Greenbelt Conservancy rebrand exercise went well

Greenbelt Conservancy rebrand exercise went well

A good friend of mine mentioned he was participating in a logo competition for the Greenbelt Conservancy in Staten Island. I took this as an opportunity to stretch my branding muscles and create a quick brand refresh. This is purely an exercise and in no way...

ToDo Lists In Design Apps Need To Be A Thing

ToDo Lists In Design Apps Need To Be A Thing

I had a "Why isn't this a thing" moment earlier today while familiarizing myself with Adobe XD (Always Be Learning). I found a plugin for the app that installs a ToDo list into XD. Why isn't this just built into every design app ever? The number of times I could've...