Ria Health

Ria Health's branding and Web refresh to improve their vision and message of improving peoples relationship with alcohol.

Design Problem(s): A brand that didn’t reflect the company’s mission

Solution(s): Brand strategy, Web Design & Development, Messaging

Working with the Ria Health team, I developed a new brand identity based on the concept of “creating a positive relationship with alcohol.” The Ria Plus is a symbol of positivity that helps connect Ria Health to its membership and reinforces the company’s commitment to helping its members make positive strides in their journey.

A comprehensive brand guide, messaging template, and web portal were design, developed, and launched in early 2022.