The new Miami Heat branding slapped me in the face with awesome. “Vice” is a bold new direction for the NBA franchise and I for one love it.
The “Vice” branding is ripped right out of the 80’s. These clean uniforms were designed in house by Brett Maurer. I tip my hat to you Brett. It is a wonderful execution. I might need to watch a game or two now. Just to witness the neon pink and blue lights during the intros (At least I hope that is what will happen). I don’t even like basketball. However, I will be buying these jersey’s. A well thought out homage to Miami in the 1980’s, these Vice jerseys and their accompanying aesthetic really evoke the neon era.
Cudo’s.
I mean, look at the black version. Sheesh.
![Miami Heat Vice Jersey Miami Heat Vice Jersey](https://carlwaldron.com/wp-content/uploads/2019/03/Miami-Heat-City-Jersey-Unveiled.jpg)
Via sportslogos.net
![Miami Heat Vice Jersey Miami Heat Vice Jersey](https://carlwaldron.com/wp-content/uploads/2019/03/vice_nights-1024x570.jpg)
Via sportslogos.net
![Miami Heat Vice Jersey Miami Heat Vice Jersey](https://carlwaldron.com/wp-content/uploads/2019/03/DAV_9344-683x1024.jpg)
Via How Design
Any other NBA branding you find amazing, hit me up on Twitter or drop me a line.