A message to Designers and employers alike. Always remember to design products for the end-users, not the stakeholders.
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Design for the end-user, not the stakeholder.
Remember who the product is for, and make the best UX decisions for them.
Miami Heat branding embraces the 80’s
The new Miami Heat branding slapped me in the face with awesome. "Vice" is a bold new direction for the NBA franchise and I for one love it. The "Vice" branding is ripped right out of the 80's. These clean uniforms were designed in house by Brett Maurer. I tip my hat...
5 things I learned as a design manager
I never thought I would enjoy being a design manager as much as I do now. Going from the lone wolf designer to the person delegating work and guiding the creative vision was a stark change. I went through a lot of internal debate the moment I was managing my first...
5 Don’ts for your startup brand design
Building a successful startup with a middle of the road brand starts you on the back foot immediately. If your startup brand design doesn't stand out from your competitor pool, if your differentiator(s) are obscure or non-existent, if your creative strategy is...
Creating A Battle Royale Video Game
Battle Royale games are the new zombie games. For a time, every third game had you facing off against a ravenous horde of braindead bullet fodder. Today, however, battle royale games reign supreme. In these games, in case you are not away, you drop into an arena and...
5 simple ideas to reboot Toys R Us
Update: Looks like Toys R Us is planning a come back to North America. Via IGN, the brand management company WHP Global aims to open new Toys R Us locations ahead of the 2021 holiday season. Maybe they will take some cues from this article. Original: As my wife and I...
What the DC Cinematic Universe Could Learn from the Arrowverse
The Arrowverse has done the Justice League better than the DCEU Justice League film was able to. DC’s mad rush to compete with the Marvel cinematic money-printing machine has left its major film properties unoriginal and poorly fleshed out. Batman, Superman and Wonder...
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