Art Direction

Zipari Design System

Find the problem

Disparate styles existed across a wide variety of internal products

Solve the problem

Create a design system to govern the products we were designing and developing

The Impact

The process of designing Zipari products has become streamlined, and the product suite is visually consistent with tested User Experience Solutions.

At the onset of Zipari’s product development, the team and its suite of products were small and manageable. As Zipari increased it’s product offerings, the visual consistency of each products design took a hit. The more clients we took on the less time I had to focus on a cohesive visual system.

When I received the green light to build a design team to support my efforts, I saw it as an opportunity to create a unified experience between all products. One that will help my design team work efficiently and collaborate easily. Utilizing tools like Abstract, Sketch, and Zeplin, the team set out to create a wonderfully flexible design system. My Senior Designer at the time took on the project under my direction and the results were astounding. Today, the UX team continues to mold and evolve the Design System we created. It has informed the design of all future builds of the Zipari Product Suite.

*Mock ups provided by Design Lead Yukiha Maruyama


Create a flexible design system to govern a robust product suite

  • Date

    September 30, 2017

  • Skills

    Art Direction, Design Strategy, UX, UI, Leadership, Mentoring

  • Client


Share project